Corporate events and seminars are an ideal opportunity for you to grow your brand and spread the word about what you do. These unique identification items are the first thing attendees see at an event and they are a great way to keep your employees and customers engaged at your corporate event. Remember, first impressions are always important. That is why here at Custom Wizard we will make sure that the custom badges are the absolute best they can be. In this review, we will try to help you create the ideal button badges for your next event or giveaway campaign.

Consult a graphic designer for your Custom Badges

Most of the company owners, event planners, and business managers do not have a design background and many times, their ideas do not correlate to reality and design practices. Therefore, we suggest that you should leave this job to a graphic designer. However, we would also like to encourage you to take an active part in the process and make sure that everything is running according to plan.

However, one of the simplest suggestions we could provide you is never to opt for just black and white. Remember that the badge is a reflection of your company and you should make sure that it is not dull.

Furthermore, it is your job to make sure that any static information about your brand is included in the design. Make sure you have provided all this to the designers so that they can make a great promotional item for your business.

Picking the right size and font

It is important to note that extremely small sizes are oftentimes really bad. Small badges mean that the graphics and the text will be small, which in turn, leads to readability issues and a poor impression towards your employees. Anything below 25mm is a mistake and will not be effective in terms of spreading your message across.

Another consideration is what font size should be used. We advise you never to choose a small font that is hard to read. Nothing is worse than hesitating and trying to determine someone’s name. Identification is one of the main reasons why badges exist, so you should make sure that they are readable with large fonts.

Picking the right material

Once you have established the design and your size specifications are done, your next task is to determine the right type of badge material and of course shape. At Custom Wizard, we would like to suggest our round button badges. Made from the highest quality materials on the market, these will definitely last for a long time and help you spread the message successfully.

Printed Information is Essential

Choosing what information gets displayed on your custom button badges is not an easy job. In this segment, we would like to provide you with a few thoughts that you should consider when buying this product from Custom Wizard:

During the design process, you should make sure that all information is considered before the final designs are approved. One of the most common mistakes design teams make is not putting enough information on the badge or making the fonts too big so that not enough text can be displayed on the badges. Reconciling these differences is crucial for any successful promotional campaign. 

Be sure to include any other relevant information like title, company, location and so on. Unique identifiers will make it extremely easy for your potential customers to recognize and easily communicate with your employees. Feel free to include your current location if you are going at an international event. Ultimately, if any information is unnecessary for your customers, please don’t print it.

The process of making a great button badge is no simple matter. However, with the proper approach and team effort, Custom Wizard will make your brand shine and save you a lot of effort. Share our tips with your team and spread the word about your company with our help.